"And we feel confident that we'll outsell the PS3 this holiday season in North America and in Europe. We'll do it on a global scale."
With all three SKUs reduced in price, it's perhaps not surprising that the cheapest console – which sells for under USD 199 in the US and GBP 129 in the UK – is performing very well for Microsoft.
"We've seen lifts across all consoles, but the Arcade is doing exceptionally well," added Greenberg.
Read the entire article HERE.