US - Nintendo continued its console dominance with a shocking sales total of 2.04 million systems sold in November. At the same time, the Wii made major gains against the combined force of HD systems 360 and PS3.
After a full year on sale in November 2007, it appeared the HD systems would fend off the sensational sales of the Wii with landmark sales of their own.
As both the 360 and the PS3 shared an extremely common library outside of several marquis exclusives, one could observe the strategy of 3rd parties favoring the higher-powered systems with multi-platform hardcore titles while pushing sub-standard shovelware onto the Wii audience.
And you could see why, too. The audience for the HD systems is clearly an older set than what many presume the Mario Kart audience is, and most 3rd parties are still marketing primarily to the older group.
Beyond that, the combined total of the 360 and PS3 in the US outpaced the Wii by almost five and half million as late as March of this year (60% market share). With the difference in audience, HD system's sales lead, and more viable options for after-the-purchase revenue streams (DLC), 3rd parties really haven't had a choice.
This month does not erase everything, but it certainly will raise the eyebrows of 3rd parties that haven't yet taken the Wii audience seriously. In the past eight months the Wii has lowered the HD lead by two-and-a-quarter million units, a million of that in the last month alone. How 3rd parties respond to that, or if they do at all, remains to be seen.
Questions for consumption down below.
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Questions for Consumption1. Will Wii LTD ever pass the combined total of the HD systems in the US? When? Does it matter?
2. Will Japanese 3rd party exclusives like Monster Hunter 3 and Dragon Quest X significantly alter the race in the United States?
3. Wii Western Publishers see the significant Japanese exclusives and return volley with their own?
4. Will the certain addition of jRPG-enthusiasts from MH3 and DQX mean even more jRPGs for the Wii?
5. Considering the current Western 3rd party struggles on the Wii as well as the acknowledged difference in audience, is the Wii a viable option for 3rd parties to publish traditional harder-core games?